Amazon seems to have just about everything.
Truly. Whatever you need, Amazon is often the first place people search. Occasionally you’ll stumble on a price that looks like a steal.
But some of those unbelievably low prices aren’t genuine — they’re too good to be true.
As with many convenient services, opportunists have moved in. A rising tide of phony Amazon sellers is causing headaches for shoppers, legitimate merchants and Amazon itself, according to BuzzFeed News. Earlier this year Forbes also highlighted the uptick in fraudulent vendors on Amazon.
How the Scam Works
Amazon fake sellers are exactly what the name implies: accounts created to list products they don’t actually stock. They often price those listings at jaw-dropping discounts.
Half-off a laptop? Countless shoppers bite.
Buyers place an order and send payment, and then wait for a package that never shows up.
Thankfully, Amazon’s A-to-Z Guarantee typically ensures buyers get refunded.
But that refund process means Amazon reimburses the customer while the fraudster has already taken the cash and disappeared. The buyer is protected, but Amazon takes a loss.
How to Avoid Falling for Fake Amazon Sellers
With the holidays approaching and deal-hunting in full swing, it’s important to steer clear of scammers by paying attention to the signs.
The easiest tactic is to check seller reviews. A seller with a long track record of favorable feedback is usually trustworthy. Be cautious if you see reviews from buyers stating they never received their purchases.
If a seller’s profile notes they “just launched,” that simply means they’re new to the marketplace. Plenty of legitimate merchants start out that way and can be excellent sellers. However, when a new seller offers a price far below what’s typical, treat it as a warning sign.
Another helpful tip is to compare prices across listings and sellers before buying. If an offer looks wildly below market value, take a moment to investigate the seller’s history, shipping practices and return policy. Also consider using resources on ways to save money on amazon to find legitimate bargains without taking unnecessary risks.
There’s no reason to avoid Amazon entirely. Shop smart, stay vigilant, and don’t let crooks spoil your shopping experience.
Jordan Meyers is a staff writer at Savinly who enjoys spending time outdoors and sharing practical money-saving tips. Follow Jordan on Twitter for more updates.
