One of the clearest memories I have from my first visit to Los Angeles is the cupcake sundae I enjoyed at Sprinkles in Beverly Hills.
Lavish, right? Don’t worry — that was the only purchase I made in this notoriously pricey part of town!
A local friend insisted we stop by this well-known dessert destination, which offers customizable ice cream with toppings in addition to cupcakes and cookies. They even operate a cupcake ATM!
Yes, that’s real — and the queue is always as wild as you’d expect.
Grab 3 Complimentary Cupcakes From Sprinkles
My curiosity (and appetite) went into overdrive when I learned Sprinkles launched its Perks program.
Oh, and did I mention you can score THREE FREE cupcakes when you sign up?
That’s correct — three: you immediately receive one free cupcake credited to your account upon joining — and you also qualify for a free treat on your birthday.
Plus, if you visit Sprinkles 20 or more times within a calendar year (not too difficult), you’ll get one on your half-birthday as well!
Nice way to keep the sweetness going all year, Sprinkles.
On top of that, you’ll earn points toward other rewards each time you stop by — and you’ll get a free menu item for every 15 purchases.
Craving Something Sweet?
Sprinkles isavailable only in certain citieslike Nashville, New York and Los Angeles — and we don’t know how long this promotion will stick around.
If there’s a shop near you, visit the Sprinkles website to enroll in their Perks program.
It’s worthwhile even if you’re just traveling — though it appears your sign-up cupcake reward expires after a month, so time your visit carefully. I learned this the hard way: I’ll be in NYC on March 10, but my free cupcake voucher expires on the 5th…
If you don’t live near a Sprinkles and don’t have travel plans, their ice cream and cookie dough are now shipped nationally! It won’t cut costs, but it’s undeniably delicious.
Your Turn: Will you join Sprinkles Perks and redeem your free cupcakes?







